When I think of football player endorsements, I think of shoes. Or sports drinks. Iced tea? Not so much. I had to look up who Don Meredith was, but apparently the folks at Lipton thought he'd be great at convincing the ladies that Iced Tea was not just a drink for summertime.
I love how the ad takes the hard sell. As if the idea of drinking Iced Tea year round was blasphemy. I also love how they've got him enjoying his iced tea in two different settings. One outdoors, and one indoors in a room with wood paneling and a ping pong table. Steamy!
No comments:
Post a Comment